Good Beer Commercials - Welcome Back
If you like beer and have a penis, then you like beer commercials as well. Unfortunately other than a few good spots in the Super Bowl, it’s been a long time since we have had a nice ongoing campaign built around some creative commercials. Currently we have 2 such campaigns in effect.
First off, we have Miller High Life’s certified purveyors of the High Life adds. We’ve all seen them. A couple of guys who work for Miller High Life delivering or usually un-delivering MHL all the while dropping witty lines here and there. If these don’t crack you up, then you’re British. The main actor plays his role perfectly. He speaks with such believable disdain when talking about 10 dollar cheeseburgers and him and his boys are taking away the MHL claiming that a place that charges that much for a burger doesn’t deserve to serve the High Life. On the other end, he is believable as they present a kick ass neon sign to a convenience store owner who dishes up 2 for 1 hot dogs as being a certified purveyor of the High Life. Of course there are several other skits, and they all crack me the hell up. I can’t think of a better reason to throw down a beer (other than taste) than being pulled in by a creative marketing scheme.
Number two would be Guinness’ campaign to make St. Patrick’s Day an official U.S. Holiday. How great are these adds? Some guy interviewing “U.S. Holidays” asking them their thoughts on the campaign to make St. Patty’s Day an official U.S. Holiday. Whether its Thanksgiving mentioning the brass on these guys or his other tirades or Uncle Sam and Abe Lincoln expressing their true opinions are truly classic. If I could drink more than 1 Guinness every 3 years I would be buying this stuff by the case load just for these commercials. Unfortunately these adds will go away after the 17th I’m sure, but at least they will be on YouTube!
Also, a couple of Big Beer tidbits for you. Apparently the not so great state (hey, the Ozarks - ’nuff said) of Missouri is lacking on official problems, because the lawmakers of said state are looking to officially crown Budweiser the “Official Beer of Missouri”. I’m glad you guys are on top of that. Never mind the astronomical crime rate in St. Louis that has it drawing comparrisions to Detroit, or the alarming rate of inbreeding in the Ozarks. Let’s use our time and resources to “Officially” crown Budweiser the beer of Missouri. Well done fellas. Also, Miller brewing is offering Miller High Life Extras for the next year or so. In the great tradition of Camel Cool Points and Marlboro Miles and McDonald’s Monopoly game pieces, Miller is not offering you a way to collect points you can redeem for gear that everyone else will crack on you for wearing. Have at it fellas. However, if I can score a “Certified Purveyor of the High Life” neon sign, I’m there.
That’s all for now. Still working up a blog on Malt Liquor as well and proper beer and food parings Macro style.
Late.
